From Raw Footage to World-Stage Content
I have been working with UFC Heavyweight Champion Tom Aspinall as his Social Media Manager and Video Editor, helping grow his audience by 3M+ followers (and counting). My role focuses on turning everyday training, fight prep, and behind the scenes moments into high-impact social content that drives engagement.
High-Energy Edits With Real Personality
My edits balance intensity with authenticity; showcasing Tom as both a dangerous heavyweight and a genuinely relatable guy. Whether it's fight hype, training days, or fun mini games, the goal is always the same: make the audience feel connected, not just impressed.
Strategy Behind the Scroll
Beyond editing, I lead content ideation and social strategy; helping to plan scheduling, and creative angles around fights, media appearances, and trending moments. This allows us to stay consistent, relevant, and always ready to capitalize on momentum.
Collaborations With Global Reach
I've helped produce content around major collaborations and appearances, including Logan Paul, The Diary of a CEO, Champion, The Sidemen and many more. These weren’t just moments, they were strategic opportunities to introduce
Tom to new audiences while delivering content that performed strongly on his own platforms.
